Al Masri, Yazeed, Samer Hamadneh, Rand Al-Dmour, and Manaf Al-Okaily. 2023. “Can Computer Virtual Influencers Replace Human Influencers in the Future? An Empirical Investigation in the Age of Digital Transformation”. Jordan Journal of Business Administration 19 (4). https://doi.org/10.35516/jjba.v19i4.1430.